1.) My name is Brandon Cruz and I'm a junior at the University of Florida. I'm studying business in hopes of obtaining my BSBA and working within my major. I'm very eloquent when it comes to talking about things and peers say that I'm so good at getting people to do things that I could lead a small army if I really wanted to. I grew up in a home where business played a very developmental role in my life since both of my parents have their own respective businesses. I plan on opening my own business one day in hopes of being able to live comfortably. The business I've come up with would allow me to make profit off of the work of other people. Why work for money when you can make money work for you?
2.) The service I'm offering to people is better level security for hospitals. A lot of hospitals across the nation don't have security past check in and that makes patients, along with staff, easily exposed to a possible outside incident. I plan on providing a security guard contracting service to hospitals across Southwest Florida in hopes of branching to other parts of Florida, and eventually across the country. Hospitals can choose how many daily/nightly guards they want on the premises. They will pay me to contract workers so they get labor without have to worry about providing them benefits of any sort.
3.) The customer base is people who own and maintain hospital chains. When anything goes wrong inside hospitals people turn to those who run the hospitals. I plan to work directly with them to see how they'd like to implement my services into their buildings. Most people who own hospital chains are older so I'd have to appeal to them and give them a reason to trust a young entrepreneur, such as myself, with keeping high level security available for patients in their care. My customer base also consists of people from wealthy backgrounds since hospitals make a lot of revenue and those in charge of them probably make more money than I can dream of.
4.) Customers who I plan to appeal to will care about my service because they care about the safety of their patients. The purpose of a hospital is to leave loved ones to heal from injury and be treated carefully so applying security measures to prevent anything from happening to patients will be a great motivator for customers to give my services a try.
5.) I believe that my compassion for patients will set me apart from other people providing alternatives to hospitals regarding protection. While the point of business is to make profit, we can't just look at people as statistics. I feel that my ability to see patients and staff as more than numbers and figures will provide me an advantage in getting hospitals to provide my services on their premises.
2.) The service I'm offering to people is better level security for hospitals. A lot of hospitals across the nation don't have security past check in and that makes patients, along with staff, easily exposed to a possible outside incident. I plan on providing a security guard contracting service to hospitals across Southwest Florida in hopes of branching to other parts of Florida, and eventually across the country. Hospitals can choose how many daily/nightly guards they want on the premises. They will pay me to contract workers so they get labor without have to worry about providing them benefits of any sort.
3.) The customer base is people who own and maintain hospital chains. When anything goes wrong inside hospitals people turn to those who run the hospitals. I plan to work directly with them to see how they'd like to implement my services into their buildings. Most people who own hospital chains are older so I'd have to appeal to them and give them a reason to trust a young entrepreneur, such as myself, with keeping high level security available for patients in their care. My customer base also consists of people from wealthy backgrounds since hospitals make a lot of revenue and those in charge of them probably make more money than I can dream of.
4.) Customers who I plan to appeal to will care about my service because they care about the safety of their patients. The purpose of a hospital is to leave loved ones to heal from injury and be treated carefully so applying security measures to prevent anything from happening to patients will be a great motivator for customers to give my services a try.
5.) I believe that my compassion for patients will set me apart from other people providing alternatives to hospitals regarding protection. While the point of business is to make profit, we can't just look at people as statistics. I feel that my ability to see patients and staff as more than numbers and figures will provide me an advantage in getting hospitals to provide my services on their premises.
Hey Brandon! Great post. I too am studying business for my BSBA. I really agree with your problem about how hospitals need more security. My great grandma used to be on the hospital all the time and I would never see any security. I would always think about "what if somebody got in with a gun?" I'm glad somebody will address this problem and I am curious to see the way in which you do so.
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